Optimism, Vision, Innovation
   Blancpain, ‘the founder of classic timepieces,’ adheres to the three basic principles of optimism, vision and innovation in the brand’s DNA, and actively participates in the global marine public good. Optimism reflects the brand’s confidence in the future, inspires positive action, and releases fresh ideas. Foresight encourages brands to invest in the future, rather than seeking short-term benefits. Innovation is the result of investing in the future, and the solutions it provides strengthen our confidence in the future. These three principles are intertwined and interdependent, which makes Blancpain’s ‘heart-to-ocean’ public welfare undertakings achieve brilliant achievements. Today, with the increase of three million square kilometers in marine protected areas, the total surface area of ​​marine protected areas worldwide has effectively doubled.
   Throughout the history of brand development, Blancpain has always pursued innovation and has developed innovation as a great tradition of the brand. One of the most important innovations in watchmaking is the pioneer of the modern diving watch released in 1953-Fifty Fathoms. This watch is Blancpain’s current president of diving passionate Jean-Jacques Fiechter and the founder of the French Navy’s diving commando, Robert ‘Bob’ Marubier (Rober ‘ The work of Bob ‘Maloubier), which draws a blueprint for the creation of diving watches for the entire watchmaking community. At the same time, the Fifty Fathoms watch series has brought the safety features that are urgently needed in diving for underwater explorers, photographers and videographers, allowing them to show the beauty of the ocean to the public, thus making the underwater world secret. Significant contribution.
   To pay tribute to this brand tradition, Blancpain is committed to protecting and preserving the oceans of the earth, actively investing in supporting major scientific research projects, ocean exploration operations, underwater photography, environmental forums, exhibitions, launching focus publications and a dedicated website to enhance the public Broad awareness of protecting the ocean. Together, these efforts have become a commonweal cause of Blancpain’s ‘Minds for the Ocean’.
   So far, this action has achieved many concrete results, including: Blancpain and the International Geographic Association’s ‘Original Ocean Expedition Plan’ project, jointly leading to an increase in the area of ​​marine protected areas by 3 million square kilometers, bringing the total area of ​​marine protected areas Doubled; Lauren Ballesta’s Coelacanth Expedition Research Project unveiled the secret of Coelacanth, becoming the largest zoological discovery of the twentieth century; underwater documentaries and photography exhibitions-especially It was an exhibition held at the United Nations Headquarters in New York-attracting thousands of spectators and visitors; and the World Ocean Summit, sponsored by The Economist, became the main forum for discussing marine economic issues.
   From the beginning, Blancpain was the initiator and supporter of these projects. Following the basic principles deeply rooted in the brand’s DNA, Blancpain is making unremitting efforts to promote the marine environment’s health and benefit future generations.
   It’s never too late to act now!

Glasuti Special Exhibitions Showcase Curriculums and Career Development Opportunities
    On July 4, 2012, a special exhibition officially opened at the Glashütte Watch Museum in Germany.
    The exhibition entitled ‘Glashütte Watch School in Germany-A Decade of History’ is to commemorate the first decade of the Glashütte Education Center and showcase teaching in watchmaking. Also on display is a series of impressive apprenticeships, highlighting the creative and artistic side of watchmaking skills. The exhibition also showcases a variety of career development opportunities for young graduates who can find opportunities to work for Glashütte or other Swatch Group brands around the world.
   About 15 years ago, Mr. Günter Wiegand, now Managing Director of Glashütte, was tasked with making tools for apprentices in watchmaking schools. In his opening speech, he declared: ‘You can buy machines, screwdrivers, workbenches, but if you don’t have the right skills and workers who can learn this craft with all their heart, you will get nothing. . ‘
    The first two apprentices, Uwe Bahr and Gunnar Müller, were ready to devote their lives to them from their first day. One of the first students of Alfred Hevig Watch School, Thomas Goldbeck is now a teacher at this school. When addressing the guests at the opening ceremony, he vividly described his experience of growing from an apprentice to a lecturer at the school.
    The exhibition deadline is September 23rd. The exhibition address is in the Glashütte Clock and Watch Museum, Germany. The daily exhibition time is from 10 am to 5 pm.
Background information:
Glashütte has trained watchmakers and toolmakers since 2001.
In 2002, Glashütte established its own watchmaking academy, named after Alfred Hevig, a well-known watchmaker and inventor in the town of Glashütte.
Glashütte’s goal is to impart the watchmaking knowledge accumulated and passed down through the generations to young people, and in this way to ensure that the long-established watchmaking craftsmanship of Glashütte can continue to be passed on, not only for the talents of its own watch factory demand.

At this year’s commendation in Geneva, IWC has once again launched its pilot pilot watch series, the new pilot TOPGUN navy air combat watch series. The new models of this series use innovative materials, from its appearance to its characteristics, to meet the needs of first-class fighter pilots. For the first time, IWC has adopted Ceratanium® in the pilot series. This material integrates the advantages of titanium and ceramic, highlighting the brand’s outstanding level of material. Next, let’s take one of the chronograph watches as an example to see what surprises this year’s watches have brought us. (Watch model: IW371815)

  Ceratanium® has a complicated manufacturing process and high purity. This material has the typical characteristics of ceramic hardness and scratch resistance, while showing a beautiful and striking matte black. This time IWC used this material in the new pilot TOPGUN navy air combat series chronograph watch, playing tough guy style.

Watch real shot

 
  The case is made of Ceratanium®, which is independently developed by IWC. The surface has a pure matte black luster, and it is strong and wear-resistant.

  The titanium crown is located on the side of the watch. It is engraved with the IWC brand logo and is surrounded by a non-slip texture to facilitate time adjustment.

  Seen from the side, its smooth and round lines.

  Titanium case with black dial, date and day at 3 o’clock, 12-hour cumulative chronograph at 9 o’clock, 30-minute cumulative chronograph at 12 o’clock, small seconds at 6 o’clock, red The small seconds indication adds a bright touch to the watch.

  The movement adopts the 79420 automatic winding movement, equipped with a tracking mechanism, capable of measuring two short time periods simultaneously, and has a power reserve of 44 hours.

  The watch is equipped with a black fabric strap, which is in line with the overall style of the watch, showing a modern sports style.

  The brand-new model made of innovative materials has a stunning black appearance. The design of the model inherits the classic design of the brand. This year, new materials and homemade movements have been incorporated. From the appearance to the movement, it is exciting.

  The above is the latest cutting-edge information of the 2019 SIHH Geneva International Watch Salon brought by the Watch House. Next, we will provide more and more exciting exhibition reports, so stay tuned. (Photo / Wen Watch House Xia Shaoyi)

  For more details, please click on the watch live event in Geneva:

Since the cooperation between Hublot and Ferrari in November 2011, the two sides have achieved results beyond expectations at all levels. More than 130 events have been held worldwide, and several limited-edition collaboration watches have been sold out. The brand image and visibility have been greatly enhanced, and the research and development design has been fruitful. All this has prompted Hublot to focus more on brand promotion and strategic cooperation with Skuderia Ferrari.

 The Hublot Hublot, which has become the ‘official timepiece’ and ‘official watch’ of Ferrari and Skuderia Ferrari team, will also be presented on the Ferrari team body and racer clothing on the F1 track in 2013. From the management of the Skuderia Ferrari team to the mechanics, the entire team is fully integrated into the Hublot family, igniting the infinite passion of Ferrari fans around the world with unprecedented magic.

 Hublot Global CEO Ricardo Guadalupe said, ‘In the past year, our cooperation with Ferrari has achieved great success at all levels worldwide. Last year I was at the first level. We have met Ferrari Chairman Luca di Montezemolo and Ferrari Team Manager Stefano Domenicali several times at the Formula Championship It is agreed that it is natural to further expand the cooperation between Hublot and Ferrari to the Skuderia Ferrari team, which will enable Hublot to closely follow the legendary Red team on the global track, which is very exciting!

 This fruitful and comprehensive strategic partnership has also brought the cooperation between Hublot and Ferrari to an unprecedented height, injecting new vitality into the research and development and innovation represented by new materials for both parties.
 It is expected that more cooperation projects will come out this year.